The Benefits of Being an MBA Member

JOIN THE MBA 

Whether you are building brand awareness and looking for opportunities to meet your sustainability goals or in need of networking, leadership development, marketing opportunities and cost savings, the MBA is here to support your business with a variety of promotions.

An MBA membership provides FREE marketing and promotional opportunities with a reach of over 5,000 viewers on our website, more than 6,500 followers on Facebook. Our weekly e-Newsletter reaches more than 3,000 business owners with an open rate of 27% which is above the industry standard.

New Member Benefits and Promotions

  • The online MBA Business Directory receives approximately 5,000 – 6,000 business searches a month and more than 60,000 searches a year. Your online directory listing includes a business description and a link to your website and social media accounts. Business listings also appear in a yearly print publication
  • Promote products and services, increase engagement, and build customer loyalty by posting coupons on the Hot Deals page
  • Increase event attendance and maximize your reach by posting upcoming event on the MBA’s Community Events page and in the weekly eNewsletter
  • Market your event to our young professionals through the MYPros Marquee. email a jpg or PDF file to mdevries@mbami.org
  • Publicize your business accomplishments in a press release to MBA@MBAmi.org
  • Boost public relations by attending or hosting a ribbon cutting. These events are for new business grand openings, large expansion or major remodel, a new location, new ownership and commemorative/milestone anniversaries (10, 25, 50 years)
  • Attract talent by posting job openings in for your company
  • Refer three new members to the MBA in one year and receive an enhanced listing
  • Improve public perception and support the community by volunteering at community events such as Midland Blooms and the Farmers Market

New members also receive the following additional business promotions:

  • Free Facebook shout-out announcing your business as a new member
  • New member recognition in our weekly E-Newsletter
  • WakeUp! Midland announcement and two complimentary passes to our most popular event

Business Support for New Members

  • Meet with the Director of Membership to answer questions and set up your online account. A thorough explanation of membership benefits is customized to focus on your business needs so your business can maximize success
  • Mentorship with an Ambassador for six months including introduce you to others at events

 

 

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